Overview
Once you have created a campaign, you can then assign Publisher(s) to start delivering leads to that campaign. When assigning a Publisher you can set a Fixed Cost amount or you can assign them a CPL rate.
- Fixed Cost Publisher Rate
- A fixed-cost Publisher Rate allows you to pay the Publisher only when they fulfil the pre-determined lead amount.
- CPL Rate
- A CPL rate allows you to pay the Publisher on a Cost Per Lead basis
Within your campaign, it is also possible to set specific CPL rates and volume required amounts based on the value on a lead. Please see the document Implementing Publisher Bands for more information.
Please note: To utilise the Fixed Costs functionality your campaign must be uncapped. Once Fixed Costs is selected this action can not be undone.
Assigning A Publisher With A CPL Rate
1. Within your campaign, navigate to the Publishers tab and click Assign Publisher.
2. Identify or search for the required Publisher by using the search icon in the Publisher Name header.
3. Click the Assign tick box to assign the publisher, then:
a. Ensure the Contract Type is CPL
b. Enter your Publisher Payout rate in the Payout column
c. Enter your publisher cap in the Cap column
d. Select Edit Terms if you would like to add specific terms to a Publisher
4. Click Save. This will assign the Publisher(s) to the campaign.
If the Publisher Contracts aren't set to auto-sign, the Publisher will need to sign the contract in order for them to go live on the campaign.
Assigning A Publisher With A Fixed Cost
1. Within your campaign, go to the Publisher tab and click Assign Publishers.
2. Identify or search for the required Publisher by using the search icon in the Publisher Name header.
3. Click the Assign tick box to assign the publisher, then:
a. Ensure the Contract Type is Fixed
b. Enter the total Publisher Contract Value in the Contract Value the Field
c. Enter the Minimum leads required to receive this contract value in th Minimum Leads field
d. Select Edit Terms if you would like to add specific terms to a Publisher
4. Click Save. This will assign the Publisher(s) to the campaign.
If the Publisher Contracts aren't set to auto-sign, the Publisher will need to sign the contract in order for them to go live on the campaign.